The campaign, started in 2008, was inspired by the Hindu ritual of Nyepi, or the Day of Silence, which falls every year to observe Caka New Year. During Nyepi, Hindu believers living on the island of Bali refrain from using lights or exiting their homes for 24 hours. The island’s entry gates including airports and seaports are all closed. Bali is silent and dark on Nyepi.

The selection of March 21 as World Silent Day was based on a scientific reason when the sun is to be on the vernal equinox point heading from the equator to the north side. On the next day, people will observe World Water Day. The World Silent Day movement is expected to encourage any individual regardless of race, religion and social status to make a real contribution to save the earth.

The 10 million signatures are required to propose World Silent Day to the secretary of the United Nations Framework Convention on Climate Change (UNFCCC) as a global movement, which is rooted in local Balinese wisdom. Contributions, signatures and public testimonies are available at
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